Our hero In-Gi(Park Jung-Hun) is an aspiring director and scenario writer, who dreams about directing a masterpiece that will impress everyone. `I tell myself I can do what I want to do,' he muses, `and I'll prove myself to others.'

In the meantime, he is relegated to the gutter of the film industry, making erotic films to pay off his parents' debts. Mundane reality inevitably impinges itself on the life of the artistic aspirant. The real victory is won not in artistic success, but the resolute determination to press on and the refusal to give up.

In-Gi may not have realized his dream of creating a masterpiece, but what makes him admirable is that he has made a masterpiece out of living. He knows how to savor each experience like a fine wine. He knows how to conjure love and cast a spell with its magic charms, as in the scene by the lake when he performs a ballet for Yoo-kyong (Song Yoon-ah) pirouetting and dancing like a true ham. The scene was cute, but failed to capture the amusement it was meant to convey. There is a consistent lack of chemistry between the two actors, who seem to be performing in isolation to one another. They do not make convincing lovers. As they fail to fall in love with each other, we fail to fall in love with them.

Acting is, after all, about make-believe and this implies that they must make us believe.

In-Gi has an idea for a scenario, but his friend tells him it's already been done. He becomes frustrated. He can't understand why he can't think of anything original. This film suffers from the same problem. It wants to be original. It wants to present an original theme, but making a film about the impossibility of making a film or writing a scenario about the impossibility of writing a scenario has been done to death.

When In-Gi visits an old university friend, who works in Chungmuro, the epicenter of the Korean film industry, he is introduced to Yoo-kyung(Song Yun-Ah), a scenario writer.

He feels an instant attraction to her that he attributes to fate. He thinks she is the reason he could not be a scenario writer. He is convinced she will teach him everything he needs to know. Certain he has found his soul mate, he begins looking for further confirmation that they have been drawn together by the hand of fate. The fact they both like banana milk and share a fascination for old cartoon characters is all the evidence he needs. As in all forms of wishful thinking, In-Gi believes what he wants to believe. But what makes him unique is that he cannot be persuaded to adopt an alternative view. A cynical or pessimistic thought never even enters his head.

Yoo-kyung finds his optimism contagious and begins conjuring her own dreams, making them just as true for her. She's writing a scenario about a circus manager's daughter who falls in love with a clown and draws her inspiration from her romance with In-Gi. This is the masterpiece in her life because it is drawn from the artfulness of living and there is nothing more artful than love. Love is the principle that transforms the landscape and everything around into a work of art made by God because in the lover we find God's divine aspect, the principle that binds the universe together and gives us all the experience of love.